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In computer news this week 12/09/2009

 

All is vanity, said the prophet..... A new internet scam that appeals to a company’s vanity 

 

Twice this year I’ve received an email stating that my company has won an award “Best of Spokane 2009 Computer Software Development” and it shows a very nice official looking Glass plaque I have supposedly won.

 

Their email (actual email below) states in essence that my company has won an award for computer software development – chosen by their organization  - which is the US Commerce Association, and that they believe I deserve this award, and they even provide an official press release I could use in notifying people that I’ve won this award.

Their email even had a link to a very complimentary special Press Release I could use to publicize my company’s winning this award.

 

And I guess if I was a very vain and very dumb person I would have gone along with all this, but not being very vain and hopefully not that dumb - my ears immediately flattened down and I suspected still another internet scam.

 

They had my company name actually wrong; I haven’t done any real software new development for several years, and this is a classic example of an internet “too-good-to-be-true” email that you shouldn’t fall for.

 

I googled their company name and came up with many pages of hits decrying this as a scam and detailing a lot of information about the company:

 

Scams  http://scamswehavegotten.blogspot.com/2009/07/best-of-scam-2009.html

 

Scamdotcom     http://www.scam.com/showthread.php?p=806477

 

Responsible Marketing http://responsiblemarketing.com/blog/2008/07/22/awards-for-sale-not-a-rewarding-experience

 

How winning an award can cost you $ 199.99  http://current.com/items/91372833_how-winning-an-award-can-cost-you-199-99.htm

 

 

This company has somehow found my company name, and they are actually trying to get me to buy this very nice award for $ 200.00, while at the same time getting me to make a complete fool of myself by sending their press release to everyone I know. And sadly, some companies have actually fallen for this ruse.

 

The many web comments about this scam point out that I could buy a similar trophy for about 1/3rd of the cost and just put it up in my office on display if I wanted to give myself an award, which is what responding to this US Commerce Association email would actually be doing – buying an award sold by some company that knows nothing about my business or the local business environment – at an inflated price, and then publicizing that I had fallen for a scam.

 

And sadly, the web comments  give examples of a few companies that have fallen hook line and sinker, paid their money for a false award, and embarrassed themselves further by publicizing their vanity and stupidity by sending the press release to their local media and clients.

 

So if some unknown company tells you that you’ve won an award for something you’re not even aware of, and if you have to buy that award – then it’s not really an award – it it ? 

 

Buyer beware as always on the internet, and remember – all that glitters or is shiny – is usually fool’s gold.

 

( actual email )

 

“Earlier this year, I sent a notification email to you recognizing that MTA Micro Technology Association had been selected for the 2009 Best of Spokane Award in the Computer Software Development category.

Award Image

In recognition of your achievement, a 2009 Best of Spokane Award has been designed for display at your place of business. You may arrange to have your award sent directly to MTA Micro Technology Association by following the simple steps on the 2009 Best of Spokane Award order form. Simply copy and paste this link into your browser to receive your award:
http://www.uscaaward.com/

Each year, the US Commerce Association (USCA) identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and community.

Also, a copy of the press release publicizing the selection of MTA Micro Technology Association has been posted on our website. The USCA hereby grants MTA Micro Technology Association a non-exclusive, royalty-free license to use, reproduce, distribute, and display this press release in any media formats and through any media channels.

An Award Code has been assigned to your company that can be used on our website for quick access to your award information and press release.

Your Award Code is: XXXX-XXXX

Sincerely,

Ashley Carter
Selection Committee Chair
US Commerce Association

The intended recipient of this notification is the Marketing Director for MTA Micro Technology Association. If you have received this email in error please forward it to the intended recipient. If you do not wish to receive further advertisements from Best of Spokane Award Program, please mail a written request to: USCA, 2020 Pennsylvania Ave, Washington, DC 20006 or simply click to opt-out. “

 

 

 

 

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This is Frank Delaney

(C) 2009 MTA Micro Technology Associates

http://www.mtamicro.com/kpbx.html

PO Box 31522  Spokane, Wa 99223-1522

(509)624-7230

mailto:frank@mtamicro.com