In
computer news this week,
Remember
the old days, when you would get a book with your new software program?
That
old lady in the hamburger commercials years ago used to say "Where's the
beef ?" Today, in the modern world of pentium pc's and software for the
new millenium, we say "Where's the books?"
One
of the bigger changes in the PC industry over the years has to do with learning
how to use your new programs. In the early days you got a big
hard-to-understand book which most people were unable to comprehend. This
created a completely new market - the 3rd party book market. Books written by
people who used the programs - not by the software techies who wrote the
program. Traditional bookstores added a whole new section - computer books.
These books were understandable and easy to learn. It became a given in the
industry that the software publisher's book were almost useless, and businesses
would automatically go out and by a 3rd party book for their new program.
Now,
very subtly, there's been a new trend in the industry for several years - no
books with your new programs,
particularly if you upgrade. Microsoft Office and Office Professional are
examples of this new trend. If you bought Microsoft Office 95, you were able to
upgrade to Office 98 for a few hundred dollars. Then you may have upgraded to
Office 2000 recently. You got a cdrom disk to install the new office suite, but
if you look for the books, you won't find them.
New
programs - supposedly with so many new features that it is worth upgrading to
them - but no books. What's wrong with this picture?
One
time I searched through all the documentation that came with a new upgrade, and
I did find a coupon that would allow you to buy the software publisher's books
for the new program, but the delivery date was 6 weeks, and the book price was
considerable.
Some
software publishers actually say - with a straight face - that their new
software is so easy to learn that anyone can learn it using the online help
included in the program. Yeah, tell me another
fairy tale.....
People
want to learn new features quickly. A book has a table of contents and an index
so you can find what you want to learn about quickly. Online tutorials are a
weak substitute for a book. There are learning videos available, but the
quality varies greatly, and you have to fast forward to the topics you're
interested in. And you need a vcr. With books you just turn the pages quickly.
There are lots of classes taught by private companies and schools, but you have
to leave your workplace and learn over a period of time. You can only absorb so
much information in a single class. Then if you don't use your new knowledge
right away, you forget it. There are also online training computer videos which
also vary in quality.
So
what do most people turn to? The most
popular series of computer learning books is and has been for several years now
the Dummy series. Generally these books are very easy to learn; have clear
examples and tutorials, and often come with a learning cd with a lot of useful
templates and other software. They
usually cost around $ 20 and are widely available.
This
series has been so popular it has replaced most of the more technical 3rd party
training books. In fact, the Dummy series now covers many other areas aside
from computer learning, including blues, opera, and sex for dummies.
So
when you purchase new software, you might see if it comes with a book, but you
also want to make sure there's a book on the new program readily available,
even if it's for dummies.
For
Raw Bytes, this is Frank Delaney
(C)
2000 MTA Micro Technology Associates
POB
222 Spangle, Wa 99031
(509)245-3736 Email: fdspokane@aol.com