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Raw Bytes Computer News KPBX FM 91.1 Spokane Public Radio National Public Radio Network Frank Delaney Producer Broadcast on Wednesday Morning 7:35 AM During Morning Edition Support Public Radio ! The Theater Of the Mind |
In computer news
this week 2/15/2012 The
FBI keeps digging up Steve Jobs ...
Steve
Jobs was being considered for an appointment by President George H.W. Bush to
the President's Export Council and the FBI
created during a file on him which has just been made public by the
bureau. Page
14:
Asked if he has ever left a job under "unfavorable" circumstances,
Jobs selects "Yes" and lists "Apple Computers" Jobs
had actually recruited noted Business Executive John Scully from the Pepsi
corporation - asking him if he wanted to spend the rest of his life selling
sugared water, instead of taking the opportunity to join Apple. Scully took
the offer, but later had a falling out with Jobs, resulting in Jobs resigning
from Apple. Page
38:
Multiple people interviewed about Jobs' character said "Mr. Jobs will
twist the truth and distort reality in order to achieve his goals." Thus
we have the term "Reality Distortion Field" which will probably
always be associated with Steve Jobs, and also the term "Insanely
Great". Wikipedia
defines The RDF as Steve Jobs' ability to convince himself
and others to believe almost anything with a mix of charm, charisma, bravado, hyperbole, marketing,
appeasement, and persistence - and it led to the creation of the MacIntosh computer. But
the term is also used by Job's competitors to criticize him. Insanely
Great was the term Jobs used to describe the Macintosh - which he said would
change the word - and it did. But
in the book entitled Insanely
Great by Steven Levy, Levy points out that the idea for the Macintosh
actually came from ideas created at the Xerox Palto
Alto Research Center - which Jobs and other Apple Executives had viewed in a
private showing based on a stock trade deal. This included the concept of the
Graphical User Interface - the bitmapped screen - and the use of a mouse.
Apple had actually first come out with their Lisa computer based on this
technology they had seen - meaning not invented - but the Lisa was too high
priced and failed. The same conceptual ideas were then introduced into the
much lower priced Macintosh, which did become a huge success. I
have also mentioned this Xerox tale in my own History of the Microcomputer Revolution
- which you can read online - and I am a former Sales Executive with the
Xerox Corporation. But Xerox squandered the technology they invented. Page
41:
Former colleague at tech company ACI says Jobs is "a deceptive
individual who is not completely forthright and honest." Page
44: Female
acquaintance agreed with media descriptions of Jobs as a
"visionary" and "charismatic" while also acknowledging
he's narcissistic, shallow and can "lose sight of honesty and
integrity" In
another Book about "Steve
Jobs - The Journey is the reward by Jeffrey Young - he lists an internal
Apple memo criticizing Job's management style: 1.Jobs
regularly misses appointments - 2.
He acts without thinking and with bad judgement 3.
He does not give credit where credit is due - and often takes credit for
ideas not his own. This
memo was written prior to Job's resignation. Steve
Jobs was a volatile person and led a storied corporate life. He was one of
the original founders of the Apple Corporation and despite his management
style or other personal flaws, he did change the
world with his Macintosh computer. Thanks,
Steve, For Raw
Bytes This is
Frank Delaney (C) 2012
MTA Micro Technology Associates http://www.mtamicro.com/kpbxmenu.html (509)624-7230 |
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